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Brazil Floor Covering Market 2024 | Analysis, Recent Trends and Regional Growth Forecast by 2032

The latest report by IMARC Group, titled “Brazil Floor Covering Market Report by Type (Carpet and Area Rugs, Hard/Non-Resilient Floor Covering, Soft/Resilient Floor Covering), Construction Type (New Construction, Replacement and Renovation), End User (Residential, Commercial), Distribution Channel (B2C/Retail Channels, B2B/Contractors/Dealers), and Region 2024-2032“. offers a comprehensive analysis of the industry, which comprises insights on the Brazil floor covering market analysis. The market is projected to exhibit a growth rate (CAGR) of 12.69% during 2024-2032.

Floor covering refers to any material that is used to cover the floor of a building or a room. It serves practical and aesthetic purposes, providing a surface that is comfortable to walk on while also enhancing the appearance of the space. It comes in a wide variety of materials, styles, and designs to suit different preferences, budgets, and functional requirements of individuals. It helps in absorbing sound, reducing noise levels within a room, and minimizing sound transmission between floors in multi-story buildings. It assists in protecting the underlying floor surface from damage, wear, and tear, extending its lifespan and reducing maintenance requirements. As it is easy to clean and maintain, requiring simple routine care, such as vacuuming, sweeping, or mopping, to keep them looking fresh and new, the demand for floor covering is rising in Brazil.

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Brazil Floor Covering Market Trends and Drivers:

At present, the growing urban areas and new housing developments are catalyzing the demand for flooring materials in constructing residential, commercial, and institutional buildings. This represents one of the key factors positively influencing the market in Brazil. In addition, changing lifestyles of individuals are encouraging them to prefer floor choices that offer easy maintenance, durability, and versatility, which is strengthening the market growth in the country. Besides this, the growing number of renovation and remodeling projects to modernize existing properties are catalyzing the demand for floor coverings as people are seeking to update outdated flooring materials. Additionally, ongoing advancements in technology are resulting in enhanced flooring designs, durability, and sustainability, thereby bolstering the growth of the market in Brazil. In line with this, the rising awareness among the masses about environment friendly products is increasing the adoption of luxury vinyl tile (LVT), engineered hardwood, and eco-friendly options across the country. Furthermore, the rising employment of floor covering in hotels, resorts, and restaurants to give an aesthetic presence, along with the thriving hospitality and tourism industry, is contributing to the market growth in the country.

Report Segmentation:

The report has segmented the market into the following categories:

Type Insights:

  • Carpet and Area Rugs
  • Hard/Non-Resilient Floor Covering
    • Wood Flooring
    • Laminate Flooring
    • Stone/Marble Flooring
    • Ceramic Flooring
  • Soft/Resilient Floor Covering
    • Vinyl Sheets
    • Luxury Vinyl Tiles
    • Rubber
    • Linoleum

Construction Type Insights:

  • New Construction
  • Replacement and Renovation

End User Insights:

  • Residential
  • Commercial

Distribution Channel Insights:

  • B2C/Retail Channels
    • Specialty Stores
    • Home Centers
    • Online
    • Others
  • B2B/Contractors/Dealers

Regional Insights:

  • Southeast
  • South
  • Northeast
  • North
  • Central-West

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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